Chris Sta. Romana
is a data professional based in Toronto, Canada
About me
Currently: Analytics @ Sony Music Canada
5+ years of combined experience in analytics and digital marketing
Contact me here: https://www.linkedin.com/in/chrisstaromana/
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Technical Skills
Data visualization skills using Tableau
Data analysis/wrangling skills using Excel
Creative pitching and campaign development for music artists
Crafting compelling narratives for artist promotion
Developing unique marketing angles for diverse music genres
Trade marketing strategy for independent artists
Designing targeted promotional campaigns for music releases
Coordinating with streaming platforms and music retailers
Soft Skills
Data storytelling to technical and non-technical audiences
Project management and stakeholder management experience
Independent worker with critical thinking and problem solving mindset
Quick adaptation when using new tools
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George Brown College
Postgraduate Certificate in Information System Business Analysis
Binghamton University (State University of New York)
Bachelor of Science - Marketing & Management Information Systems
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Dean's List
George Brown College - Information Systems Business Analysis Program
3.87 Cumulative GPA
International Institute of Business Analysis
Entry Certificate in Business Analysis (ECBA)
Certified February 2024
Projects
Sony Music Canada
2024
Conducted analytics for projects involving major artists including Céline Dion, Beyoncé, and Aqyila
Ditto Music Philippines
2019 - 2023
Managed trade marketing campaigns for leading independent artists, including Chance the Rapper, SunKissed Lola, and Denise Julia